BAAN Holding Group announces its exit from this partnership, in which it held a 50% stake. As a result, BAAN Holding Group will fully take over the operation and management of all catering projects, enhancing its operational capabilities and supporting its strategy for sustainable growth. This move will generate added value for its shareholders by securing 100% of the revenues from current and future projects.

This development reaffirms the company’s commitment to expanding its business in the catering and food supply sector and improving its operational efficiency to ensure the delivery of high-quality services in accordance with the highest standards. This strategic direction follows the group’s successful launch of catering and food supply operations in NEOM, where it has achieved high customer satisfaction rates, further strengthening its expansion strategy in the sector.